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addedome

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What's Happening Now

August 31, 2010 7:53 am

Dear Sir/Madam:

As a frequent domestic and international traveler (traveling approximately 5-15 times per year) on business and leisure travel, I am in favor of full disclosure of airline pricing at the time of ticket marketing/advertisement and ticket booking. The current practice by airlines is deliberately deceptive with intention to hide true cost at time of marketing, advertising and ticketing. The lack of marketing, advertising or ticketing standards in the airline industry is deplorable.

The practice of hiding the full cost of a “standard” economy ticket with 2 checked bags, 1 meal / 4 hours of flight duration, legroom of a specified amount, and other amenities (blanket, pillow) is pervasive across the industry. Pricing should be “re-bundled” by class of fare: eg.… more »

…standard economy, business, and first class. Sub-dividing out standard economy w/ or w/out bags, w/ or w/out a blanket is absurd and an attempt to deliberately confuse the consumer, misleading him into committing to purchase a higher fare which was not advertised.

Ticket purchasing through Company A, regardless of their use of Company B as co-chair or code-share, should not result in a different price from the one advertised. The airlines have the capacity to set and coordinate their prices with co-chairs and code-share partners. If the airlines want to be competitive, they should disclose their market price, inclusive of partnership agreements. Otherwise, this amounts to wrongful intent under contract. If airlines wish to avoid this requirement of aligning policy with co-chairs, they may either pay their co-chairs the difference, in-effect “absorbing” the cost into the total ticket price. Or, they can alter their co-chair arrangements and offer service on their own proper airplanes. However, deliberate advertising for one standard service and delivering sub-standard service at an above-standard cost is inexcusable.

The terms as outline should apply to all commercial airlines operating in the United States of America. Otherwise, loopholes are created through which airline carriers may advertise under foreign airlines and circumvent the proposed rules.

Thank you for this opportunity to comment. I am available for further comment, if necessary and helpful.

Sincerely,
A.D.
8/31/10 « less


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